Advertise with Ticco
Advertisement
Guide
Your set pricing for Ticco advertisements applies to all of our available promotional opportunities. Below you’ll find a description of each type of advertisement, as well as relevant specs and examples.
Display/Native
Advertisements
Native ads are integrated into the Ticco Dashboard, and are pushed out to all Ticco users upon arrival to the site. Users see these ads as they navigate the platform to see summaries of recent activity, and as they review new editorial content. These ads grab the reader’s attention and drive a direct response.
Native ads consist of a title, image, and description. Often, they link to an external site, such as an event registration page or a store where an item can be purchased.
Our members respond positively to incentives, and so we recommend that those implementing Native ads consider integrating a promotion for Ticco members to encourage them to click through the advertisement to the target site.
AD EXAMPLE ON THE TICCO DASHBOARD
DISPLAY
Landscape orientation
SIZE
800px W x 500px H
72ppi
FORMATS ACCEPTED
JPEG, PNG
CONTENT REQUIREMENTS
- Title (up to 40 characters)
- Image
- Caption (up to 275 characters)
- Hyperlink
If you require assistance in preparing artwork, our team will help at no additional expense. Please contact us with your request support@go-ticco.co.
E-Newsletter Advertisements
Each week on Tuesday, Ticco sends an e-newsletter. Two of these are sent only to members, while two of these are sent to all Ticco’s company newsletter subscribers.
Your advertisement in a Ticco e-newsletter will allow you to reach a large number of people whose work engages with cities and the built environment each week! Messages can build brand awareness through repeat exposure and drive clicks throughout the week.
Ticco generally allows one ad placement per e-newsletter, but may make exceptions as fitting.
AD EXAMPLE ON THE TICCO NEWSLETTER
DISPLAY
Landscape or Portrait
SIZE
1000px x 700px Landscape
700px x 1000px Portrait
72ppi
FORMATS ACCEPTED
JPEG, PNG
CONTENT REQUIREMENTS
- Title (up to 40 characters)
- Image
- Caption (up to 50 words)
- Hyperlink
If you require assistance in preparing artwork, our team will help at no additional expense. Please contact us with your request support@go-ticco.co.
Sponsored Blog
Posts
Align your brand positively with Ticco’s engaging content through a sponsored blog post! Our editorial team will collaborate with you to develop custom content that leverages our knowledge of our membership base to promote your message effectively.
A clearly labeled sponsored post will be pushed out to the Ticco Dashboard to all members upon login. Within the dashboard, sponsored posts look like Ticco blog posts, but are distinguished by a “Sponsored Content” indicator rather than the standard, “Ticco Feature” indicator above the post thumbnail image. Members will interact with the image and description of the post, which they will click to follow to the post hosted at go-ticco.co.
Reach out to our team with your idea for a blog post at media@go-ticco.co
Sponsored Social
Media Posts
Reach early-career professionals in fields like architecture, engineering, historic preservation, and urban planning by sponsoring a social media post on Ticco! Our editorial team will collaborate with you to develop custom content that leverages our knowledge of our membership base to promote your message effectively.
A post with #ad and additional hashtags of your choosing will be posted on the social media channel(s) of your choosing (Twitter, Instagram, Facebook.) Members will interact with the image and description of the post, which can prompt them to engage with a “Link in Profile” of your choosing.
Reach out to our team with your idea for a social media post at media@go-ticco.co
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